Visualization analysis of knowledge map on Guangxi cultural dissemination based on CiteSpace
基于CiteSpace的广西文化对外传播知识图谱可视化分析

摘要

本研究通过分析2003年6月至2024年11月间在中国知网上以“广西、文化、走出去”为主题的文献，探讨广西文化对外传播的现状与研究热点，共收集到463篇有效文献。研究工具包括Excel和CiteSpace，通过Excel进行发文量统计，并利用CiteSpace进行主要研究机构、关键词共现、聚类及研究趋势的图谱分析。结果显示，广西大学、广西民族大学和广西师范大学是主要的研究机构，发文量较高。关键词分析揭示了“文化产业”、“一带一路”、“东盟”等为研究热点，反映出学界对这些议题的广泛关注。聚类和时间线分析进一步展示了研究的演变过程，从民族文化到“一带一路”倡议，再到非物质文化遗产的关注，表明广西文化传播研究在不断发展与深化。整体上，研究为理解广西文化在国际传播提供了系统性视角。

Abstract

This study analyzes literature from June 2003 to November 2024 on the theme of "Guangxi, Culture, Going Global" sourced from China National Knowledge Infrastructure (CNKI) to explore the current state and research hot topics of Guangxi's cultural dissemination. A total of 463 valid documents were collected. The research tools included Excel and CiteSpace, with Excel used for publication volume statistics and CiteSpace employed for mapping analyses of major research institutions, keyword co-occurrence, clustering, and research trends. The results indicate that Guangxi University, Guangxi Minzu University, and Guangxi Normal University are the leading research institutions with a high volume of publications. Keyword analysis reveals that “cultural industry”, “Belt and Road Initiative”, and “ASEAN” are key research hot topics, reflecting widespread academic interest in these topics. Clustering and timeline analyses further illustrate the evolution of research, transitioning from ethnic culture to the Belt and Road Initiative and then to a focus on intangible cultural heritage, indicating the ongoing development and deepening of research on Guangxi's cultural dissemination. Overall, this study provides a systematic perspective for understanding the significance of Guangxi's culture in international exchanges.