Research on cultural integration and cross-cultural communication strategies in Sino-Russian co-produced films and television works
中俄合拍影视作品中的文化融合与跨文化传播策略研究

摘要

在经济全球化和政治多极化的背景下，全球合作不断深化，合拍影视作品也成为重要的文化交流和传播途径。本文立足中俄两国历史发展及合拍影视作品的发展历史、文化产业政策及合拍电影作品现状，选取部分合拍电影作为样本，探讨其在题材、拍摄、宣传等方面的优势及局限性。在此基础上，进一步寻求破解合拍电影困境的方法及途径，研究了多元主体的具体做法，以现有资源为依托，结合两国文化与市场需求进行题材创新，以期提升中俄合拍电影的质量及传播力和影响力。最后展望中俄合拍电影的未来发展，促进两国文化交流与跨文化传播。

Abstract

Against the backdrop of economic globalization and political multipolarity, global cooperation continues to deepen, and co-produced film and television works have become an important avenue for cultural exchange and dissemination. This paper is grounded in the historical development of China and Russia, the evolution of co-produced film and television works, cultural industry policies, and the current state of co-produced films. It selects a number of co-produced films as case studies to explore their strengths and limitations in terms of themes, production, and promotion. On this basis, the paper further seeks methods and pathways to address the challenges faced by co-produced films, examining the specific practices of diverse stakeholders. By leveraging existing resources and integrating the cultural and market demands of both countries, it proposes innovative approaches in thematic development, aiming to enhance the quality, dissemination, and influence of Sino-Russian co-produced films. Finally, the paper looks ahead to the future development of Sino-Russian co-produced films, with the goal of promoting cultural exchange and cross-cultural communication between the two countries.